Episode 4

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Published on:

30th Nov 2020

Creativity: Tim Elliott

Welcome back to Season 3 of the MarketEd Not Live podcast. This week we are joined by a very good friend of the show, the magnificent Mr Tim Elliott. Tim has many strings to his bow, he helps leaders and entrepreneurs to get creative to grow their business, a start-up mentor, an entrepreneur in residence, a lecturer and very recently he has joined the world of podcasts. 

Now, all our eagle-eyed, or perhaps more fittingly bat-eared listeners, this isn’t Tim’s first time on the podcast. He is back to talk all things creativity ahead of his performance at MarketEd Live 2021 with his good pal, Tim Chapman. 

 

What you will learn... 

  • How to become more creative 
  • What creativity actually means 
  • How to come up with creative ideas 
  • How to rethink creativity 
  • Tim’s journey from nightclub promotion and marketing to clothing shops, brands and agencies and becoming a teacher and not a doer 
  • Why creativity is so important in marketing 
  • How technology has made it too easy for us to just put something out there without really thinking about it 
  • The 4 Cs of marketing 
  • The importance of diverse and cross-functional marketing teams, involving all areas of the business 
  • The importance of teaching and developing within an organisation to facilitate creativity better 
  • How to teach creativity 
  • How to unleash your creativity 
  • How marketers have adapted creativity during the pandemic 
  • Why brainstorming is a bad idea and the need to banish “yes, but...ers” 
  • The one more rule 
  • The concept of being brave 

Resources mentioned in this episode... 

 

If you would like to get in touch with Tim, the best place to do that is on his social channels. 

You can find Tim on TwitterLinkedIn and Instagram where he will be more than happy to answer any and all questions you have on marketing and creativity, even if he is a self-professed grumpy old man. 

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About the Podcast

MarketEd NOT Live
The podcast of the event
Marketing doesn't have to be boring, but you do have to keep up with what's going on. MarketEd NOT Live is the podcast of the event, our successful marketing events taking place around the country.

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About your hosts

Charlie Thacker

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